Broadcasters Audience Research Board

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• Broadcasters' Audience Research Board — The group that commissions and publishes data on British TV audience research • • • Main Entry: ↑broadcast …   Useful english dictionary

• Broadcasters' Audience Research Board — The Broadcasters Audience Research Board, or BARB, is the organisation that compiles television ratings in the United Kingdom. It was created to replace a previous system, where the BBC and ITV companies compiled their own ratings. It is owned by …   Wikipedia

• audience research —    Audience research has developed in two main interlinking strands: research by those working in the industry and research by academics. Industry research developed as a mechanism by which media producers and advertisers could both understand… …   Encyclopedia of contemporary British culture

• audience research — Research to establish readership, audience, and circulation data, which is vital information in advertising Research into television audiences is undertaken by BARB (Broadcasters Audience Research Board), into radio audiences by JICRAR (Joint… …   Big dictionary of business and management

• BARB — Broadcasters Audience Research Board (Community » Media) …   Abbreviations dictionary

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